MERCHANTS
Merchant Programs allow for Promotion, Gift & Prepaid and Loyalty; the three major merchant currencies, but in UGC`s case far, far more.
The UGC Difference
|
Differences between Conventional Gift Card and UGC |
|
|
Functionality |
Typical |
UGC |
|
Standard Functions |
Conventional |
|
| 1 |
Plastic Gift Card |
Y |
Y |
| 2 |
Reads and adds Values |
Y |
Y |
| 3 |
Works as an Internal Loyalty Card |
Y |
Y |
| 4 |
Card can be used for Internal Promotions |
Y |
Y |
| 5 |
Cardholder can have balances transferred |
Y |
Y |
|
|
Additional Card Functions |
|
|
| 6 |
Works as an External Loyalty Card |
N |
Y |
| 7 |
Card can work with other Partners |
N |
Y |
| 8 |
Cardholder can read Balance Online |
N |
Y |
| 9 |
Cardholder can Register Card |
N |
Y |
| 10 |
Card can be used for External Promotions |
N |
Y |
| 11 |
Card can hold tickets |
N |
Y |
| 12 |
Card can hold multiple values or accounts |
N |
Y |
| 13 |
Card has future Potential to do more |
N |
Y |
|
|
Additional System Functions |
|
|
| 14 |
System can load many cards with promotions |
N |
Y |
| 15 |
System differentiates between cash and promotions |
N |
Y |
| 16 |
System can include multiple staff |
N |
Y |
| 17 |
System can include multiple locations |
N |
Y |
|
|
Typical Card Reading Methodology |
|
|
| 18 |
Card is read with 3 variables : |
2 |
3 |
|
Magnetic Stripe, Barcode and Number |
|
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